Join us live to check out what you can expect from Sprout product features including:

• Advancements to Customer Care management 
• New content planning customization and enhancements
• AI & automation updates
• Reporting releases with more detailed insights available 

Plus, tune in to check out Agency Partner Program updates and resources to help your social strategy planning for next year! 

As you know, our Product Roadmap Webinar is a partner exclusive benefit that you must join live to enjoy. If you can’t join us live, head over to our Release Notes to stay up to date on our latest feature updates. 

This webinar will not be recorded or distributed due to the confidential material that will be covered.

The post Q4 2023 Sprout Social Product Roadmap Webinar appeared first on Sprout Social.

Your Speakers:

The post Begin, Budget & Build Your Influencer Strategy with Andrea Casanova appeared first on Sprout Social.

Your Speakers:

The post Influencers Unfiltered: Secrets to Successful Brand Partnerships appeared first on Sprout Social.

After successive global crises, we’ve all wanted a break from the news cycle. LinkedIn Creative Labs have proved this feeling has permeated the performance of online content. Increasingly, we’re seeing that people want to go back to happier times and respond eagerly to nostalgic content. Others want to look ahead and respond positively to hopeful, futuristic content. 

Want more engagement and conversions on your content? Learn to adapt your content to your audience’s deep desire for “the good old days”and better days ahead.  

In this exclusive webinar, we’ll explore: 

• The role of emotion in marketing content
• Topical and timely marketing content to cultivate a community
• Experimenting without re-imagining your entire brand identity
• Real-life examples from brands who’ve successfully (and not so successfully!) weaved nostalgia into their branding

The post Back to the Future: Elevate Creative Performance with Nostalgia and Innovation appeared first on Sprout Social.

Your Speakers:

The post Making Dollars and Sense out of the Creator Economy with Lia Haberman appeared first on Sprout Social.

As social media has grown, so have the expectations and capabilities of social marketers.  According to the latest Sprout Social Index™,  the role of social media has expanded well beyond marketing, touching nearly every corner of a business. With so many changes to the social media landscape, how does a social team (big or small) stay agile while managing multiple platforms, stay on top of social trends and grow their career?

Tune in to hear the experience of three industry experts talk about their careers in social. We’ll cover key skill sets that have helped them grow, discover how they break silos when sharing social impact, and hear their predictions of what is to become of social media roles in the next 3+ years.

The post New Index Data: The Social Dream Team of the Future appeared first on Sprout Social.

In this session, we will cover:

• How brands can best utilize social media for quick, impactful, omni-present care 
• How to create competitive care strategies using AI to scale efficiency and data analysis 
• How personalization is fueling the future of exceptional care experiences

This session will be led by Sprout Social’s President, Ryan Barretto, and Vice President, Solutions Engineering, Colleen Geiselhart. They will also discuss how Sprout Social’s global partnership and integrations with Salesforce provide a unique perspective on how the world’s leading brands are harnessing the power of social data and insights to build successful Customer 360 strategies.

The post Social Media, AI, and the Future of Omni-Channel Care appeared first on Sprout Social.

Audiences are no longer just passively consuming branded content, they’re looking for it. 68% of consumers say they follow a brand on social to stay informed about new products or services. And over half of consumers say the most memorable thing a brand can do is respond to customers, underscoring the increased expectation for highly personalized engagements. 

As buyer experiences continue to go digital, consumer attitudes have shifted and social media is now the new mall. There’s an opportunity for your brand to capitalize on this shift, but to do so effectively, you must hone in on how your social team can make the most business impact and ultimately, drive revenue.

Dive into our newly released Index report to guide your brand on how to refine its social media playbook and give you the data to demonstrate social’s org-wide impact.

We’ll discuss:

• Four key investments guiding the socially sophisticated marketer 
• What consumers are looking for from your brand today
• How to effectively communicate social’s impact on revenue to business leaders

Want to get the most out of this event and connect with other like-minded professionals? Join our community, The Arboretum, to keep the conversation going, access additional resources and get exclusive swag.

Your speakers:

The post New Index Data: Refine Your Playbook for Social Sophistication appeared first on Sprout Social.

As social media teams across the world figure out strategies to not only incorporate Threads  but also excel at it, this webinar will examine what we’ve learnt so far and explore thoughts on what we think is in store. 

Hear insights from social media consultant and industry analyst, Matt Navarra, and Senior Social Media Manager from financial favourite and industry disrupter, Monzo.

You will learn:

• The current state of Threads and how early adopter brands leverage its capabilities
• How businesses can use Threads for community building, customer care and more
• Key distinctions and differentiations between Threads strategy vs. other social channels
• Predictions for 2024 and beyond

Your speakers:

The post The Rise and Fall Of New Platforms: What Threads Has Taught Us About Emerging Social Media appeared first on Sprout Social.

But if you work in a highly regulated, “serious”, or niche industry, it might seem like you don’t belong on the trend-setting platform. That’s an understandable feeling. When lists of brands to watch and the majority of viral posts feature B2C brands, it’s easy to feel like your brand has nothing to say—but that couldn’t be further from the truth. No matter your industry, you can make waves on TikTok.

Check out our panel discussion with brands from unexpected brands and industries that are leveraging creative tactics to make the most out of their TikTok presence.

We’ll discuss:

• Challenges that “serious” or regulated brands face on TikTok and how brands can overcome these obstacles 
• Examples of TikToks from the nonprofit, SaaS, and technology sectors that made waves on the platform and what you can learn from them
• Top tips for how unexpected industries can leverage TikTok to build their brand and community

Your Speakers:

The post TikTok for “Serious” Industries & Brands appeared first on Sprout Social.